The world's largest industry, real estate, has grown dramatically in recent years. It's a $1.1 trillion sector growing faster than many countries GDP. And yet, despite its heavy reliance on client demand and supply, the sector has been hesitant to adopt new technology, notably in engaging with marketing practices.

However, there has been a positive turnaround in recent years which has stemmed out of the industry facing competition from other sectors, such as hospitality, travel, and self-storage industries. The industry stakeholders have realised that they must quickly embrace the digital revolution and engage in practices such as seo for real estate, ppc management for real estate, and website design for real estate, etc, to be relevant.

As a result, the real estate ecosystem is undergoing seismic change with a substantial digital revolution in all areas. With house hunting moving digital, and an incremental rise in the demand for office space among IT businesses, real estate firms are increasingly expanding online.

To enable this growth Matrix Bricks provides its expertise and assets in the multidisciplinary fields of digital transformation to help real estate businesses have a wholesome digital footprint.

real estate industry - Image 1
real estate industry - Image 2

Needs of the market

As one can gather, a real estate business that is not online is losing out to its competitors. All major real estate businesses have a digital presence, whether it’s in the form of a social media presence, a mobile application, a website, a blog, or a presence in marketplaces. Being online safeguards the future of your business, which comes with a myriad of needs, such as:

  • Technology that creates a seamless and personalized experience for every customer.
  • Engaging with the visitors and providing them with the right information at the right time.
  • A mobile-friendly and responsive website.
  • Property descriptions that include detailed information about features and location.
  • Providing a smooth and efficient transaction process.
  • Building trust and credibility.
  • Hosting listings and giving information, allowing price estimates for homes using the website..

Our solutions

While digital marketing has brought about massive transformation for the Real Estate industry, it has also shone a light on a number of important facets. Such as the ineffectiveness of merely running a website and expecting good returns.As facilitators of digital transformation, we understand that a website is not just a source of information and a medium to present your property. It is a legitimate source of income, that helps you to sell your property and connect with your clients. Armed with such insights, and expertise, we offer the following services for the real estate business:

icon image - artificial intelligence

AI: Automation and Big Data Analytics.

icon image - visit

Augmented reality for people who cannot frequently go for site visits.

icon image - building information modeling

Building Information Modelling (BIM).

icon image - search

Apps that facilitate property search.

icon image - crm

CRM software to simplify the management of leads and clients for real estate firms and developers.

icon image - email marketing

Email Automation.

icon image - personal message

Highly personalised messages.