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Our Client Case Studies

602
04 Apr

Not Everyone Gets It

CRED is India’s first application that rewards its users for paying their credit card bills on time. It was founded by Kunal Shah, former founder of Freecharge in April, 2018. Kunal Shah started CRED with a vision to create an exclusive community for India’s most trustworthy and creditworthy individuals. It…
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IKEA Advertising Stunt or Blunder?
607
04 Apr

IKEA Advertising Stunt or Blunder?

IKEA is a well-known brand as they sell furniture all around the world. Behind their success, lies Ikea’s brilliant digital marketing strategy. Companies can learn a lot from IKEA’s offline to online digital transformation. In its early days, social media was considered to be a passing fad, a distraction to…
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526
04 Apr

Brand War : Sebamed V/S HUL

The Sebamed ads triggering a pH war were nothing short of brilliant. And executed with such strategic precision over the weekend, that they were amazing. HUL is so used to being the aggressor, that the sudden-ness of the attack on their brands, and clarity of the pH claims certainly took…
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Case study - Aromatic Radio Advertisement - Dunkin and Donuts
595
24 Mar

The Aromatic Radio advertisement. See how Dunkin Donuts increased sales of coffee in their outlets through multi-sensory marketing.

Have you ever heard about sensory marketing? Sensory marketing is a method of appealing to your audience’s five senses. It emphasizes the creation of content that appeals to the senses of sight, touch, sound, smell, and taste. Brands may generate stronger links with consumers’ emotions and memories by appealing to…
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