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Digital Marketing Trends of 2021

The internet is constantly changing and digital marketing is growing bigger and better every year. Earlier, concepts like SEO and online advertising were an optional addition to a brand’s marketing efforts. However, these days, with everything online, digital marketing is the key to staying relevant in the competitive landscape. The…
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Use of Social Media Marketing to reach, understand & connect with your target audience

[vc_row][vc_column][vc_single_image image=”17531″ img_size=”full” alignment=”center”][vc_column_text] CASE   STUDY : T – TRAXX T-TRAXX is a brand of Indian company SILVERTOUCH. In the business since 1998, T-TRAXX has become a premium brand of backpack under student portfolio. As their tagline – “This is a Trend” states, they believe in pioneering and setting a…
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Impact of H1 Tag on your SEO

Impact of H1 Tag on your SEO

In 2020, there are 58 billion unique indexed webpages in Google search, up 38.1% in five years. SEO is an important buzzword for anyone looking to grow their business online. There are several aspects that go into a successful SEO campaign. While some of them may involve complicated algorithms, simple…
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Impact of AI on SEO strategies in 2021

Impact of AI on SEO Strategies in 2021

Global spending on cognitive and AI systems will reach $57.6 billion in 2021 with 75% of commercial enterprise apps expected to use AI by 2021.  Technology has been transforming every industry since its inception at a dynamic rate. Now with AI (Artificial Intelligence) no longer just an imagined reality, its…
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